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Media Contour is a multi-disciplined design studio that works and writes about issues, trends and strategies that affect businesses and the design industry. Our goal is to deliver cutting edge, usable information that will ultimately add to your online success.

Davey Awards, Gold Award Winner!

Published on April 12th, 2010 by Matthew Dandurand


davey1

Media Contour is proud to be the winner in this year’s Davey Awards Gold in web design and promotion category! Congratulations team!

We treated our website redesign like we would for our clients. We carefully reviewed the previous design then highlighted its strengths and eliminated its weaknesses. Most importantly, it was a team effort. Matt, our CEO and managing director, organized the content and focused MC’s selling points. Alex, Luke and Victor designed and developed the final product. Gaberial came in at the ended and added his Javascript magic. The site is powered by SilverStripe’s CMS.

About the Davey Award

“We were once again excited to honor and recognize the amazing work submitted into this year’s Davey Awards and are humbled by the exceptional work we have grown accustomed to seeing year after year. This year’s competition saw an increasing diversified pool of entries and the high quality of work continues to push the limits of creative possibilities throughout the industry,” noted Linda Day, Executive Director of the IAVA.

The Davey Awards is an international creative award focused exclusively on honoring outstanding creative work from the best small firms worldwide. Entries are judged to evaluate distinction in creative work. In determining Gold and Silver winners, entries are judged on their merits based on a standard of excellence as determined by the IAVA, considering the category entered. A category may have multiple Gold and Silver Winners, or may have none. Entries are scored on a ten point scale by the judges. Generally, Gold Winners receive a score of 9.0 or above and Silver Winners receive a score of 7.0 to 8.9. No more than 10% of entries will be awarded a Gold Davey. Best in Show selections are made by the Academy from the pool of Gold Winners, based on their scoring and other elements of merit as determined by the Academy. The judges will award 10 Best in Show honors, one for each medium. Please visit www.daveyawards.com for a complete list of winners.

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2010 Web Awards Listings

Published on April 11th, 2010 by Matthew Dandurand


W3 Award
Material deadline l May 14, 2010

WebAward
Material deadline l May 25, 2010

Summit Awards International – Marketing Effectiveness Award
Material deadline l June 23, 2010

One Show Interactive
Material deadline l June 30, 2010, September 30, 2010 and December 31, 2010

HOW Interactive Design Awards
Material deadline l July 15, 2010

Summit Awards International – Emerging Media Award
Material deadline l September 22, 2010

Communication Arts – Interactive Annual
Material deadline l October 8, 2010

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A Website is More than a Site, It’s Your Brand

Published on March 22nd, 2010 by Matthew Dandurand


It is well known that branding is crucial to the success and survival of businesses. Yet too often, businesses overlook the importance of applying branding strategies to their website. Whether you’re a big business or a small online retailer, your website is more than just a site – it’s your brand!

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9 Unusual Ways To Increase Traffic To Your Website

Published on August 6th, 2009 by Alexander Abbott


If you’ve been doing online marketing for any time at all, then you already know the traditional methods of attracting visitors to your website and increasing traffic: social networking, social bookmarking, blogging, email marketing, PPC, forum and article commenting, directory submission, etc.  But at some point, these methods begin to lose effectiveness and new marketing and promotion channels must be discovered.  Listed here are nine non-traditional methods that can help you increase website traffic.

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10 Common Design Flaws that Frustrate Your Website’s Users

Published on August 5th, 2009 by Alexander Abbott


At one time or another, we have all visited a website that is so confusing and poorly-designed that it is not worth wasting any time or effort on.  Some webmasters are so focused on collecting information from their users that they overload their visitors with requests and instructions.  Other websites are simply annoying.  Listed here are some of the most common features of a website that frustrate visitors.

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How a Web Designer Can Make Your Email Campaign a Success

Published on August 4th, 2009 by Alexander Abbott


If you’re planning on making email campaigns a part of your Internet marketing strategy, consider enlisting professional help. Your website designer is a terrific choice when you’re ready to launch a successful email campaign.

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10 Simple Ways to Make Life Easier for Your Website’s Users

Published on July 30th, 2009 by Alexander Abbott


Web designers and developers are continually gaining new tools to facilitate effective website creation.  Compatibility, usability, interaction, visual appeal, and support for a website’s users are all important aspects for a designer or developer to consider when looking to present the most interesting and user-friendly site possible.  By implementing these simple suggestions, you can dramatically improve your users’ experience and the overall performance of your site.

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Keep Your Website Alive and Thriving with Regular Maintenance

Published on July 28th, 2009 by Alexander Abbott


Practically every business knows they need to keep their services and offerings fresh and up-to-date if they want to please their customers. The same is true for websites. Search engines and visitors alike become bored with old, outdated websites that fail to offer anything new. Broken links, antiquated news and dated content cripple your website, impairing your ability to attract new traffic.

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Is Your Website in Need of a Facelift? The Pros & Cons of Redesigning Your Site

Published on July 8th, 2009 by Alexander Abbott


Many business owners who have seen success from their company website in the past are now stuck in the world of Web 1.0.  Some do not feel a need to update their web presence and others do not understand how redesigning their website can result in increased traffic and sales.  With the Web 2.0 revolution, web designers and developers have gained the ability to present information and services in a simple and interactive format.  Websites that have a professional look, organized structure, and intuitive user interface are more appealing to customers and more likely to convert visitors into sales.

Yet website redesign is not as simple as it sounds and can result in a negative experience for users accustomed to the old design.  While there are many pitfalls surrounding redesign, there are also solutions to help you avoid these problems. Read More

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Does Your Website Send the Wrong Message?

Published on May 5th, 2009 by Matthew Dandurand


Today it seems as though there is a race for businesses to get online.  Sure, there are templates that allow you to “fill in the blanks,” add a few stock photos and throw up a website real quick.  This is the cheap way to do it, but what most businesses don’t realize is that when you use a template that thousands of other websites have used, you’re business is also seen as “cheap.”

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