Two words: online startups. In the past decade entrepreneurs have taken their business ideas to the web and online startups have been on the rise ever since. On August 15, Jaime Russell Levy showed the LA web design community how to successfully implement a User Experience (UX) strategy into their business.

After accomplishing many feats in the field of digital media including the creation of one of the first online magazines (WORD); Jaime Russell Levy shifted her attention to working more personally with clients in the field of user experience. “I started focusing my practice on working for startups, that’s where my heart is because you get to work with ideas from the very beginning,” Levy explained to the audience.

She reexamined her UX methodology after a client recommend a book called “The Lean Startup” by Eric Ries to her. (more…)

Posted in Articles, News & Press Releases, Los Angeles Web Design Community |

Technology of the 21st century has connected the world in some pretty unimaginable ways, however, it has not changed each country’s individual culture. When developing your website you must keep this in mind. On July 31 members of the Los Angeles web design community received a lesson in localization. Todd Lefelt and Kate Pendley of Huge Los Angeles discussed important considerations for localization and culturally sensitive design. (more…)

Tags: Huge LA, localization, Los Angeles web design community, web development
Posted in Los Angeles Web Design Community |