Last time we spoke, I explained the reasons why you shouldn’t hire and intern to handle your social media. I explained to you how foolhearted it is to trust your whole online identity to someone who has little to no financial interest in your company. That doesn’t mean you shouldn’t have an intern work with your social media. Quite the contrary. A student intern is well poised to learn about the field of social media and most likely is into social media more than a good percentage of your coworkers.
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Tags: intern, Interns, internship, internships, project management, social media, tasking
Posted in Online Marketing |

“Anything given away has no value.”

Like all teenagers, I would ask (practically demand) my Dad to give me money to go out with my friends every weekend, and he would give me a list of chores and hit me with that quote. When my Dad passed this wisdom on to me as a youngster, I didn’t know what he meant. I just thought it was his own clever way of snaking out of giving me $20 and getting his car washed; but being a small-business owner who worked from the ground-up he knew something I didn’t: the appreciation of incentive for work. Now, as an adult working in the world of social media, I see his advice at work.

As I sift through my clients Twitter feeds and Facebook walls, I can pretty much pick out articles and reposts written by interns versus those being paid for their work. Part of it is skill, another part is effort.
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Tags: a social, advertising, employment, intern, Interns, marketing, marketing internship, media, media content, media manager, Name recognition, Online Marketing, sales, social media, social network service, social networking, using social media, your social media
Posted in Articles, News & Press Releases, Online Marketing |