Is Your Website in Need of a Facelift? The Pros & Cons of Redesigning Your Site
Wednesday, July 8th, 20091 Comment »
Many business owners who have seen success from their company website in the past are now stuck in the world of Web 1.0. Some do not feel a need to update their web presence and others do not understand how redesigning their website can result in increased traffic and sales. With the Web 2.0 revolution, web designers and developers have gained the ability to present information and services in a simple and interactive format. Websites that have a professional look, organized structure, and intuitive user interface are more appealing to customers and more likely to convert visitors into sales.
Yet website redesign is not as simple as it sounds and can result in a negative experience for users accustomed to the old design. While there are many pitfalls surrounding redesign, there are also solutions to help you avoid these problems. (more…)