What are QR Codes?

Although not yet fully adopted by the mainstream world yet, QR (or quick response) codes have seen a dramatic rise in usage and very well may be the new way that companies decide to give customers information on products. For those uninitiated, QR codes are those big squares you may have seen in the bottom corners of movie posters, under your drink on a coaster at your favorite restaurant or possibly next to various products at your local supermarket. With any smartphone armed with a QR code scanner (which are a free download on any app store). In the future, an advertisement may not be just a message and a picture, but an interactive environment with unlimited possibilities. What you can do with these handy bar codes may surprise you. (more…)

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Posted in Online Marketing |

Cell phone this, iPad that. Around half the time America spends nowadays on the Internet is through some sort of mobile device. With the emergence of the mobile web comes the opportunity to try new things and become a gamechanger in the market. Glenn Cole at 72 & Sunny says that “Mobile devices are now the place where you can have your most meaningful, most valuable, and even most inspiring relationship with a brand.” What are some of these ways and what do you need to know now to stay ahead of the curve on this emerging field? Let’s brush over some of the basics and explore some possible ways you can harness the mobile web environment for your company’s gain: (more…)

Tags: .mobi, brand, connect, consumer, create relationships with your customers, customer, deutsche telekom, foursquare, glenn cole, hutchison 3g, interactive, marketing tool, mobile banking, mobile content, mobile device, mobile marketing, mobile phone, mobile telecommunications, mobile web, mobile web devices, smartphone, t mobile, the mobile, web create, web devices, web user, your mobile
Posted in Web Design |