For those of you who don’t know, your Facebook account has an email address that will send emails directly to your messages folder. Many people do not use this feature and in attempts to change that, Facebook has gone ahead and done you the service (or disservice) of hiding your primary email from your Facebook page and replacing it with your @facebook.com email.

“It’s annoying for people like me who do a lot of connecting with friends, fans and coworkers on Facebook” says Jerry Montano, a Hollywood-based musician who uses Facebook to connect with his over 5000 connections. “I purposely have a social-media-only email to keep track of those I contact through social media and I like it that way.”

How does this affect you? Well if an old coworker or childhood friend gets a wild hair and decides to find and contact you, they will only have your firstname.lastname@facebook.com to send you a message. This can pose issues for those who do not use social media too often as message may go unchecked for a long period of time.

For those like Jerry and others who want to change back their emails to their original it’s a fairly simple process to change back, to do so do the following:
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Don’t get me wrong, as someone who has a background in marketing, I think it is imperative that most companies have both a website and an active social media platform working in conjunction with each other. However, from a pragmatic point of view, many companies must decide whether to invest their online time and resources more into a large-scaled website with many bells and whistles or a well-attended social media front that engages their target audience on a daily basis. This article will explore which of these two online marketing methods is best for your company. (more…)

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My dad runs a successful business. And he has done so without stepping foot on the Internet. How has he done that? (more…)

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