Elemental Software developed CartWIZ, an easy to use e-commerce solution for the sale of products via the Internet. CartWIZ facilitated the transfer of funds from consumer to merchant through a variety of channels. CartWIZ was one of the first products to market and did not survive the influx of competitors which followed.
One of the first products in the market, Cart Wiz needed the full branding treatment. All Media Contour had to work with were pre-selected colors. The logo was developed with a tagline to identify the solution Cart Wiz offered. The remainder of the corporate branding was designed with this in mind - educating the consumer. Media Contour designed everything from business cards to the product packaging to the web site to create a cohesive brand.
Being a new company, with a new product, our branding was of the utmost importance. Media Contour did a great job under tight deadlines and with very little to go on.
